Alicia Woods is founder and CEO of Covergalls Workwear and General Manager of Marcotte Mining. Motivated to improve the underground mining experience for women, Alicia designed the first ever Covergalls for women
Alicia’s female-inspired coveralls have helped women everywhere navigate what was once a barrier to certain trades and industries: a lack of appropriate and safe PPE. In order to ensure that her product reached as many women as possible, Alicia brought her idea to Dragon’s Den, a Canadian television show where entrepreneurs pitch ideas and ask investors to contribute to the growth of their company. To say her visit to the Dragon’s Den was successful is an understatement. Four out of five dragons accepted Alicia’s pitch, and she ultimately decided to work with three of them in order to expand and grow Covergalls.
Covergalls is part of the solution for companies looking to make the shift from a diverse workplace to an inclusive one.